New motherhood comes with a lot of joy, sleep deprivation, and, surprisingly, unsolicited fitness advice. Doesn’t it? Research shows that…
Wellness has evolved far beyond workout routines and skincare shelves. Today, many women are redefining what it means to feel…
Taking control of your aesthetic goals often starts with understanding the tools available to you. As the body matures, the…
The beauty industry has transformed dramatically in recent years, giving women more freedom than ever to experiment with different hairstyles.…
When it comes to workout gear for women, gym leggings have become a sort of non-negotiable staple. Head into any…
Getting engaged is a huge milestone for everyone involved, so loved ones will want to celebrate with you. Often, hosting…
Hi! I'm Alexandra
I am a middle aged mom of three, author, and entrepreneur from Memphis, Tennessee. I fill my days pursuing the dream of being my own boss as a full time CEO and sensory marketing specialist while spending my evenings playing superheros, helping with homework, making dinner, and tucking in my littles.









