Early Signs of Body Dysmorphia

With social media and the digital world constantly presenting us with the the “perfect image” in the eye of society, more and more children, and even adults, are developing body dysmorphia and eating disorders. In the realm of health and…

Dressing for Success: The Impact of Professional Attire on Self-Perception

With many companies transitioning to a more hybrid work environment, people have seen how effective work-from-home setups can be. As such, many companies have started offering flexible work arrangements for its employees ever since lockdown protocols eased up after the onset of the COVID-19 pandemic. This allowed many working professionals to choose a work environment that suited their preferences and gave them the opportunity to achieve and maintain a good work-life balance. (more…)

Hi! I'm Alexandra

I am an entrepreneur, author, and mom of 3 from Memphis, Tennessee. I fill my days pursuing the dream of being my own boss as a full time influencer and sensory marketing specialist while spending my evenings playing superheros, helping with homework, making dinner, and tucking in my littles.

Business Ideas

The UE Academy

I am super excited to announce that I have officially created courses that coincide with my book, The Unconventional Entrepreneur. In these courses, I am sharing exclusive branding strategies, pricing structure activities, transparent stories on my successes and failures, brainstorming exercises, printables, and so much…

The Best Email and Newsletter Strategy

One of the most over looked aspects when it comes to marketing a business is the focus on building an email database and launching a beautifully branded, consistent newsletter. So many brands prioritize their content for their social platforms, largely…